BBC Trust Chairman Sir Michael Lyons to Keynote IBC 2010

Amsterdam, The Netherlands, August 4, 2010--The opening plenary session of the IBC2010 conference will feature an address by Sir Michael Lyons, the chairman of the BBC Trust, on the future of public service broadcasting. The session also includes keynote addresses by Yoshinori Imai, vice president of Japanese national broadcaster NHK, and by Ingrid Deltenre, director general of the European Broadcasting Union. All three will be subject to questioning from leading media journalist and commentator Raymond Snoddy.