Global Markets - Market Trends


London, UK, April 7, 2020

Eastern Europe will add nearly 10 million digital pay TV subscribers between 2019 and 2025 to take its total to 77 million. However, the region still had 15.4 million analog cable subscribers by end-2019 according to Digital TV Research.

Simon Murray, Principal Analyst at Digital TV Research, explained: “The number of pay TV subscribers in Eastern Europe will decline from 83 million in the peak year of 2018 to 78 million in 2025. Migration married with low birth rates mean that populations will fall in 14 of the 22 countries that we cover between 2019 and 2025.”

Strasbourg, France, April 2, 2020 by Omkar Nikam

 ott-via-satellite.jpgThe transition of the video industry from traditional TV to OTT and IPTV is impacting  on satellite service providers’ video revenues. At the same time,  it has also created opportunities for the satellite companies to innovate and experiment by integrating satellite solutions in various video market verticals.

London, UK, March 30, 2020

Despite the negative impact from the coronavirus and the Chinese economic downturn, Asia Pacific will have 417 million SVOD subscriptions by 2025, up from 269 million in 2019. China will have 269 million SVOD subscriptions in 2025 – or 65% of the region’s total. India will supply a further 45 million – more than double its 2019 total according to Digital TV Research.

London, UK, March 30, 2020

Satellite-connected internet of things (IoT) devices are expected to rise to more than 10 million by 2025, according to Omdia.

Reston, Va., Month 27, 2020

The latest research from Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, finds that OTT streaming has significantly increased across Connected TVs and streaming boxes/sticks in recent weeks. The higher utilization rates are the latest example of how media consumption shifts are rapidly occurring amid the COVID-19 pandemic.

Boston, Mass., March 26, 2020

Strategy Analytics has recently published its latest forecast for Subscription Video-on-Demand (SVOD) services such as Netflix. The forecast took account of the expected impact of the Coronavirus (COVID-19) pandemic, and although the longer term impact clearly remains uncertain, early evidence suggests that a boost to SVOD usage globally can be expected. As a result the forecast for global subscriptions was increased by 5% in comparison to the pre-pandemic model.

New York City, NY, March 25, 2020

 5c714fbd-f2de-40a7-b894-9f96b5233d5e.pngThe World Teleport Association (WTA) today released Budgeting for Cybersecurity, a new research report that shares benchmarks for IT and cybersecurity spending and a structured approach to establishing and justifying a budget.

Addison, Tex., March 24, 2020

New consumer research from Parks Associates finds that more than three-fourths of US broadband households report it would be difficult for them to do without broadband service, a finding likely to increase following the widespread COVID-19 outbreak. 360 View: Broadband Services in the US reports that 60% of households would cancel their pay-TV subscription before canceling their broadband service.

London, UK, March 20, 2020

The Asia Pacific Pay TV sector is the most vibrant in the world, with subscribers up by 45 million and revenues up by US$ 1.40 billion over the next five years according to Digital TV Research. Pay TV penetration will stay at around 69%.

London, UK, March 16, 2020

 latam-svod-2020.gifLatin America will have 81 million SVOD subscriptions by 2025; almost double the 42 million recorded at end-2019 according to Digital TV Research. This growth comes despite the recession affecting most countries in the region.