Americas Markets - Market Trends


New York, NY, April 1, 2011

According to a new mobile video report from The Nielsen Company, the number of U.S. mobile subscribers watching video on their mobile devices rose more than 40 percent year-over-year in both the third and fourth quarters of 2010, ending the year at nearly 25 million people. These mobile video users watched an average of four hours and 20 minutes of mobile video per month in both the third and fourth quarter of 2010–a 33 percent and 20 percent year-over-year increase in each quarter respectively.

Dublin, March 22, 2011

Although the FTA networks, such as ABC, CBS, and NBC all offer digital and increasingly High Definition TV programming, for many years they have been losing audience share to the cable and satellite TV networks. The Big Three are expected to continue to lose market share to the DBS and cable providers as well as, incrementally, to the telcos' IPTV networks. The US now has one of the highest rates of pay TV penetration in the world. By 2010 there were over 100 million pay TV (or Multichannel Video Programming Distributors) subscribers in the US, amounting to over 85% of households.

Cambridge, Mass., March 16, 2011

IPTV subscriptions will reach 131.6 million globally by year-end 2015, a CAGR of 23 percent, driven by the introduction of IPTV in emerging markets and the extension of coverage in developed markets to secondary and tertiary cities, according to a new report by Pyramid Research.

Scottsdale, Ariz., March 16, 2011

Scottsdale, Ariz., March 16, 2011 - Early expectations of 3D TV were over hyped by the press, while current coverage laments the fact that 3D has not lived up to its promise.  The reality is somewhere between the two extremes.  3D channels have been launched in North America, Europe, and Asia in 2010.  More will come in 2011.  In addition to linear TV channels, 3D content is being made widely available on pay-TV providers VOD systems.  Those who are experimenting with 3D VOD now are expected to make linear 3D channels available as well.  The result is an anticipated increase in the number of 3D TV channels to over 100 by 2015, says In-Stat

Cambridge, MA - March 1, 2011

According to NSR's newest market research report, Oil & Gas via Satellite released today, challenges within traditional Oil & Gas markets of the North Sea and Gulf of Mexico limit long term retail revenue, and future growth will come increasingly from Greenfield opportunities. However, despite lower growth, the traditional markets will continue to provide stable revenue opportunities for established satellite players.

Singapore, February 23, 2011

Singapore, February 23, 2011--According to the most recent market data from ABI Research, there were more than 704 million pay-TV subscribers globally at the end of 2010, increased more than 56 million subscribers from 2009.  The Asia-Pacific region, which owns 57% of global pay-TV subscriptions, remains the largest pay-TV market in the world.

“The growth rate is good in all pay-TV platforms except cable TV,” notes practice director Jason Blackwell. “High cable penetration in regions such as North America and Western Europe, and the increasing popularity of online video services, have resulted in slow growth in worldwide cable TV markets.”

Scottsdale, Ariz., February 18, 2011

In 2010, there was a rapid shift toward consumer electronics (CE) devices with networking and web content capabilities. Network-enabled CE devices have the ability to connect directly to the Internet or to a home network, while web-enabled, “Smart"  devices have to deliver IP-based video content for viewing either on the device itself or on a separate screen.   Both types of devices are expected to grow exponentially over the next five years.  By 2015, In-Stat (www.in-stat.com) predicts there will be 1 billion web-enabled, stationary CE devices in operation worldwide.

Cambridge, Mass., February 7, 2011 by NSR

The last decade has been a roller coaster ride in the Latin American FSS market with numerous peaks and valleys in both supply and demand. The decade started out with a mass of satellite launches that drove up supply, but transponder demand lagged leading to a buyer’s market with very low pricing. Then starting in about 2008, demand for capacity, most especially Ku-band transponders, grew very rapidly driven by DTH, video distribution and VSAT networking services for a plethora of rural connectivity, e-governance and USO projects.

Scottsdale, Ariz., Feb. 3, 2011

North American satellite pay-TV providers have not been adding subscribers at the same rate as previous years. Competition has been fierce from cable and telco providers offering bundled services and gains in subscribers as a result of being the video portion of telco triple play offers, have mostly run their course.  In Europe, the market will be impacted by less need for set top boxes, because more TV sets have integrated satellite tuners and CI+ slots.

Dublin, Ireland, Feb. 1, 2011

Television manufacturers are viewing 3D developments as the next big thing for the 3D TV industry, and expect it to boost sales and interest as much as color TVs did to black and white entertainment decades ago. They have already announced several 3D TV ready models, with many more to come in 2011. There is now talk of 3D broadcast channels in America, Europe and Asia for the coming years.