Global Markets - Market Trends
Scottsdale, Ariz., March 16, 2011 - Early expectations of 3D TV were over hyped by the press, while current coverage laments the fact that 3D has not lived up to its promise. The reality is somewhere between the two extremes. 3D channels have been launched in North America, Europe, and Asia in 2010. More will come in 2011. In addition to linear TV channels, 3D content is being made widely available on pay-TV providers VOD systems. Those who are experimenting with 3D VOD now are expected to make linear 3D channels available as well. The result is an anticipated increase in the number of 3D TV channels to over 100 by 2015, says In-Stat
Driven by ever-increasing communications needs from cockpit and cabin applications, revenue in the global aeronautical satellite communications market grew by almost 25% in 2010 and will continue to grow at a steady though slower pace over the next decade, according to a new report from Euroconsult.
According to NSR's newest market research report, Oil & Gas via Satellite released today, challenges within traditional Oil & Gas markets of the North Sea and Gulf of Mexico limit long term retail revenue, and future growth will come increasingly from Greenfield opportunities. However, despite lower growth, the traditional markets will continue to provide stable revenue opportunities for established satellite players.
Singapore, February 23, 2011--According to the most recent market data from ABI Research, there were more than 704 million pay-TV subscribers globally at the end of 2010, increased more than 56 million subscribers from 2009. The Asia-Pacific region, which owns 57% of global pay-TV subscriptions, remains the largest pay-TV market in the world.
“The growth rate is good in all pay-TV platforms except cable TV,” notes practice director Jason Blackwell. “High cable penetration in regions such as North America and Western Europe, and the increasing popularity of online video services, have resulted in slow growth in worldwide cable TV markets.”
In 2010, there was a rapid shift toward consumer electronics (CE) devices with networking and web content capabilities. Network-enabled CE devices have the ability to connect directly to the Internet or to a home network, while web-enabled, “Smart" devices have to deliver IP-based video content for viewing either on the device itself or on a separate screen. Both types of devices are expected to grow exponentially over the next five years. By 2015, In-Stat (www.in-stat.com) predicts there will be 1 billion web-enabled, stationary CE devices in operation worldwide.
In its recently released report, Euroconsult forecasts that the market value for video transmission services over satellite including video distribution services for TV channels and contribution services for permanent and occasional use is expected to reach $27 billion in 2020, up from $15.8 billion in 2010.
The last decade has been a roller coaster ride in the Latin American FSS market with numerous peaks and valleys in both supply and demand. The decade started out with a mass of satellite launches that drove up supply, but transponder demand lagged leading to a buyer’s market with very low pricing. Then starting in about 2008, demand for capacity, most especially Ku-band transponders, grew very rapidly driven by DTH, video distribution and VSAT networking services for a plethora of rural connectivity, e-governance and USO projects.
North American satellite pay-TV providers have not been adding subscribers at the same rate as previous years. Competition has been fierce from cable and telco providers offering bundled services and gains in subscribers as a result of being the video portion of telco triple play offers, have mostly run their course. In Europe, the market will be impacted by less need for set top boxes, because more TV sets have integrated satellite tuners and CI+ slots.
Television manufacturers are viewing 3D developments as the next big thing for the 3D TV industry, and expect it to boost sales and interest as much as color TVs did to black and white entertainment decades ago. They have already announced several 3D TV ready models, with many more to come in 2011. There is now talk of 3D broadcast channels in America, Europe and Asia for the coming years.
Global unit shipments of consumer electronics (CE) products will climb 2.6 percent in 2010, partly driven by rising sales of products that play a role in the connected home and that focus on usability—rather than technological wizardry—according to new IHS iSuppli research.
