Americas Markets - Market Trends


New York City, January 22, 2013

“TV Everywhere” services may be the ultimate in viewer control over where and when TV viewing happens, allowing access to programming from any Internet-enabled device. New research by GfK among pay TV households shows that their awareness and use of free TV Everywhere (TVE) capabilities from television networks is higher than for similar capabilities that are built into most pay-TV subscription packages.

Cambridge, Mass., January 22, 2013 by NSR

NSR's newly released UltraHD via Satellite finds, over the long term, UltraHD channels representing a respectable but niche opportunity for satellite companies. This nascent market is expected to start at a low base in 2015 with just 15 channels being demanded by the global cable TV, IPTV and DTH industries combined. The global satellite UltraHD market is expected to reach $412 million in 2025 from an $8.2 million revenue base in 2015.

Boston, Mass., January 16, 2013

Emerging markets will continue to be the driver of growth in the converged global communications, media and technology industries, which will reach the 7 billion mobile subscription mark in December 2013. Furthermore, growth in emerging market service revenue will outpace growth in developed market service revenue by 5:1, according to a new report just released by Pyramid Research.

Reston, VA, January 15, 2013

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 182 million U.S. Internet users watched 38.7 billion online content videos in December, while video ad views totaled 11.3 billion.  The number of online video viewers represent 84.9% of all internet users in the U.S.

Top 10 Video Content Properties by Unique Viewers

Port Washington, NY,  January 6, 2013

There are 425 million devices connected to the Internet in U.S. homes, according to a new Connected Intelligence report from The NPD Group.  The Connected Home report found that while computers are still the primary connected device, numerous others are diminishing the computer’s relevance to the broadband content marketplace.

London, UK, January 4, 2012

TV has long been the poster-child for the advertising industry, but its ability to deliver mass audiences is increasingly coming under scrutiny. In recognition of this changing environment, Informa Telecoms & Media has taken a converged approach to its advertising research.

Singapore, December 18, 2012

Global pay-TV market added nearly 47 million subscribers in 2012 reaching a total of 864 million subscribers. “The growth in satellite, cable, and IPTV markets was strong, although digital terrestrial TV growth was flat in 2012. ABI Research expects that the pay-TV market will continue to grow in 2013 to reach 907 million subscribers,” said Jake Saunders, VP and practice director of core forecasting.

London, UK, December 4, 2012

COMSYS released the thrid edition of its Maritime VSAT report. The report projects vigorous growth in the maritime VSAT market, forecasting that the number of vessels in service will double by 2016, bringing the total number of VSATs in service to more than 26,000. Market revenue expanded 9% in 2010 and 2011 and is now close to $1 billion, due to increased demand for bandwidth.

Frisco, Tex., November 27, 2012

New research from TDG finds that 13% of broadband subscribers – some 11 million households – do not subscribe to cable-like pay-TV services. TDG’s latest report entitled " PayTV Refugees: A Primary Profile of Cord Cutters and Cord Nevers, "offers a detailed profile of this small but growing segment of home entertainment consumers.

London, UK, November 22, 2012

According to the latest forecasts from Informa Telecoms & Media, the global online-video market will be worth US$37 billion in 2017, driven by the popularity of services like Netflix and YouTube. This figure is made up of the three key video-revenue streams of advertising, subscriptions and transactions. Despite the market maturing, advertising will continue to be a larger revenue generator than subscriptions in 2017, as it is in 2012.