Market Trends

Tapping Into OTT Video’s 24% Projected Growth is Key for Pay TV

Scottsdale, Ariz., April 6, 2015--The pay TV market has been struggling with increasing customer churn and maintaining ARPU, and is forecast for only 3.7% CAGR through 2020, according to ABI Research. In contrast, OTT video continues its strong growth, and should see around 26% total revenue growth in 2015, with 24% CAGR through 2019.

Global Pay TV Subscriber Base to Surpass 1.1 Billion in 2020

Singapore, March 25, 2015--​According to ABI Research, the worldwide pay TV market grew at a steady rate of 4% in 2014 to reach 923.5 million subscribers. “Despite the growth in subscriber base, weak currency exchange rates resulted in a slower increase of pay TV market service revenue. Worldwide the pay TV market generated US$257 billion in 2014 and is expected to surpass 1.1 billion subscribers in 2020 with a CAGR 2.7%,” comments Jake Saunders, VP and Practice Director of Core Forecasting.

Traditional pay TV Revenues to Fall by US$ 12 billion in North America

London, UK, March 23, 2015--Pay TV revenues [subscriptions and on-demand] in North America peaked in 2013 at $102.86 billion, according to a new report from Digital TV Research. The latest edition of the Digital TV North America report forecasts that revenues will fall by 11.7% or $12.04 billion between 2014 and 2020 to $90.71 billion in 2020. 

Cord Cutters Reach 7% of US Pay-TV Households

Dallas, Tex., March 17, 2015--Parks Associates announced today the release of industry reports providing strategic recommendations for service providers, app developers, and platform developers as consumers turn increasingly to OTT and non-linear content options. The report Under Attack: Assessing New Threats to Pay TV notes that while consumers watch over 30 hours of video per week on average, the number of households planning to cancel their pay-TV service (potential cord-cutters) has also increased, reaching 7% of U.S. broadband households with pay-TV service.

HDTV Now in 80% of U.S. Homes

Durham, NH, March 13, 2015 --New consumer research from Leichtman Research Group, Inc. (LRG) found that 81% of households in the United States have at least one high definition television (HDTV) set, and about 52% of all households have multiple HDTVs. Five years ago, 46% of US households had at least one HDTV, and 17% of households had more than one HDTV.

Nearly 50% of US Homes Will Own a 4K TV by 2020

Boston, Mass., March 4, 2015--The US will emerge as the leading market for 4K or Ultra HD TVs in terms of household penetration by 2020 followed by the leading Western European markets, Australia, South Korea and China. According to Strategy Analytics’ Connected Home Devices (CHD) report “Ultra High Definition TV Displays: Global Market Forecast”, demand for UHD TVs is soaring worldwide as entry level price points drop well below US$ 1000, model availability expands and consumers seek out the next best technology as they upgrade their ageing flat panel TVs. 

Record Year for Broadband Equipment Market in 2014

Campbell, Calif., March 4, 2015—Technology market research firm Infonetics Research, now part of IHS Inc. (NYSE: IHS), reported that worldwide spending on broadband aggregation equipment rose 9 percent in 2014, to US$ 8.2 billion, driven by robust sales of Gigabit Passive Optical Network (GPON) equipment, particularly in China.

510 Smallsats to be Launched in the Next Five Years

Paris,France, February 26, 2015 - According to Euroconsult's newly released research titled Prospects for the Small Satellite Market, a total of 510 small satellites, or smallsats (meaning nanosats, cubesats, microsats and minisats) are to be launched in the next five years, a two-third increase in the average number of smallsats per year versus that of the past decade. This total includes 14 constellations of different sizes and capabilities that represent a total of 140 satellites. 

SSPI Releases “Are We Winning the War for Talent?” First International Study of the Satellite Industry Workforce

New York City, February 24, 2015–The Society of Satellite Professionals International (SSPI) today released Are We Winning the War for Talent? The 2015 International Satellite Industry Workforce Study.  It is the satellite industry's first multi-company, multinational study of workforce practices, employee compensation and engagement, and the make-up of the industry’s workforce.  The report, the first in a series, aims to share best practices in attracting and managing talented people, and to spark a management dialogue on collective actions to improve the industry’s performance.   

Satellite Manufacturing and Launching to Face Unprecedented Growth According to NSR

Wilmington, DE – February 24, 2015 NSR’s Satellite Manufacturing and Launch Services, 5th Edition, report, released today, projects that over 1,800 satellites weighing more than 50 kilograms will be ordered and launched over the next decade, generating US$ 300 billion across global markets. Satellites launched by entirely new commercial and national operators will complement replacement and expansion missions from traditional players, sustaining the market above $26 billion per year.